Get your Social Media Video Rolling

Essentials in planning your social video content and optimising for social media channels.

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Find out what this course contains...

In our busy world how do you create stand out engaging content on social video?

This course is designed for anyone wanting to improve their social media video skills.

You could want to shoot your own video on your own devices or be briefing a creative or production team.

You may be a business owner, solo entrepreneur or work for an organisation in communications or within an agency, this course is for you all.

This, at-you-own pace course, is designed to enable you to understand how to create engaging content, giving the strategies and formulas to make it happen and how to apply them. You’ll learn, how to create engaging thumbnails and titles and the technical differences you need to know for different social media platforms.

Understand how to plan out your social media video, how to get good storytelling principles even into a 30-minute clip and what makes great social video content.

The course includes:

  • Why Social Media Video is an essential part of your marketing
  • Addressing some of the challenges we face in commanding attention
  • How to define your business or campaign strategy
  • What makes engaging social media video
  • How to optimise your social media video for specific social media channels

Watch the video, dig into the slides and learn and complete your own social video workbook.

You'll also be invited into the private Facebook Group upon enrolment to ask anything about this course.

Come in and join us....

Course Curriculum

  02 Current Picture
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  03 Current Challenges
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  04 Creating Engagement
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  05 Optimising your Social Media Video
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Your Instructor

Justina Rosu
Justina Rosu

Hi, I’m Justina Rosu,

I’m an Ex-BBC Video Strategist, Creative Director of video production company, Purple Square Productions; and founder of where I work with entrepreneurs on their videos, from professional videos to training and mentoring entrepreneurs in my online Video-School.

Before launching my businesses, I had a long career at the BBC. During this time I worked throughout the entire broadcast spectrum of television production, from programme creation to development, network transmission, promotions and commissioning. Notably, I pioneered the self-filming producer, I was part of the small team who launched BBC3, seeing in the transition from analogue to digital.

In my video production company I produced videos for Tate & Lyle helping to achieve their best ever ROI for any marketing campaign, for a global financial organisation bringing in 100x ROI, and also training video strategy, leveraging social video and using video on your phone inside large organisations.

I am passionate about businesses not only having polished professional video content, but also embracing non-professional, self-shot video, and having video that gets results.

Talk to me more here:

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Purple Square Productions Website:

Justina Rosu Website:

Frequently Asked Questions

When does the course start and finish?
It is a completely self-paced online course - start today and you decide when you finish, though we know you'll want to get stuck into the content.
How long do I have access to the course?
After enrolling, you have unlimited access to this course for as long as you like - across you devices.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us and let us know why it did not work for you. If you've completed the course and the workbook and asked us questions in the Facebook group for clarity and still feel that you've got not been able to apply that to your social media video, we will give you a full refund within 30 days of purchase, though we'll be very sad to see you go.
Where can I access the private Facebook Group?
You will be emailed the details upon enrolment to access the private Facebook Group.
Do you charge Vat, I'm UK-based?
No we do not charge VAT on this course, this is the full price.
Do you charge VATMOSS, I'm in the EU?
No we are exempt from VATMOSS.
Do I have to complete the course in order?
It's advised, but you get the content all in one go.

Get started now!